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Pixel 4 turns up the heat on other Android phones, and not because of the camera - CNET Posted: 20 Oct 2019 03:05 PM PDT With the blink of an eye, Google's Pixel 4 accomplishes something that no other significant Android phone-maker has. It finally caught up to iPhone's Face ID -- a biometric unlocking feature that Apple popularized two years ago -- to unlock the phone and buy things with a scan of your face. Now that a secure version exists in Android phones, face unlock will be the killer feature every Android user will want. The face unlock feature on Android phones has existed for years, but mostly as a convenience that's been flimsy enough to fool with photos. Face ID's more rigorous process meant it was secure enough for transactions. Some Huawei phones, like the Huawei Mate 30 Pro, use the same technology as Apple to unlock the phone, but they don't support mobile payments. This year, Samsung killed its iris scanning after three years. That left Apple as the only real game in town. With consumers more aware of the value of their privacy, being able to offer secure face unlock is potentially even more convenient than scanning your fingerprint or entering a pin code. Closing the gap with Face ID also gives Google an edge over Samsung, LG, Huawei and all the rest at a time when Google can sell its phones across all major US carriers, providing an opportunity to make the Pixel, which hasn't historically sold well, more of a household name. But more importantly, the Pixel 4's adoption of this secure version of face unlock could have ripple effects throughout the rest of the Android world. If Google folds the blueprint for this secure version of face unlock into the Android OS, it will all but guarantee that every midrange and premium phone will use the feature, since roughly 90% of all smartphones run on the platform. Why face unlock mattersFace scanning, along with fingerprint scanning, is one of the few biometrically secure methods of verifying your identity. On a phone, it's meant to be a fast, convenient and mostly hands-free alternative to fingerprint readers. Using face unlock instead of a fingerprint reader can free up space on the screen and keep you from fumbling on the back or side of the phone to unlock it. Proponents of face unlock also claim that it's more secure than fingerprint readers and harder to fool with images and synthetic appendages, like dummy fingers. It has the power to authenticate password autofill in addition to mobile payments. The technology works by scanning your features and creating a stored image that the phone then compares to your face whenever you attempt to unlock your device. Versions that are less secure create optical images with the camera, which are easy enough to fool with photos, masks or other spoofs. Apple, and now Google, uses an infrared sensor to project tens of thousands of dots onto your face. This creates a 3D depth map with far more data on the length, shape, span and width of your unique features. While the iPhone requires you to swipe up from the bottom of the screen to finish unlocking the phone (after it's verified your identity), the Pixel 4 uses Motion Sense, a collection of motion-sensing features that are driven by radar to recognize when you're reaching for your device. That alone will trigger the Pixel 4 to unlock the screen. Using gestures and a glance to unlock the phone should be faster than swiping it -- at least, according to Google. This is something we'll test soon. Why only now?It isn't clear why the Android competition has lagged so far behind when it comes to truly secure face unlock. Qualcomm bundled support for a 50,000-dot projector into its Snapdragon 845 chipset a year after the iPhone X launched in 2017, but rivals were slow to take up the technology. Perhaps some of these device-makers lacked the technology or software teams to get the feature secure enough, or perhaps they wanted to put their own spin on the secure face unlock realm, as Google has now done. Either way, Google's opportunity to innovate on hardware by pairing Motion Sense gestures to the face unlock mechanism isn't just a long-overdue way for the brand to flex its technical muscle. And it isn't just a way for Pixel phones to race ahead. Because of Google's considerable resources and reach, its blueprint for face unlock on Android phones has the potential to push biometrics even further into the future. Originally published earlier today. |
Apple's MacBook Pro Is Dead, Long Live Apple's MacBook Pro - Forbes Posted: 19 Oct 2019 06:02 PM PDT Once upon a time, Apple asked you to "Think Different"… Once upon a time, Apple supported untold unique voices with different ways to use its personal computer… Once upon a time Apple launched one of the most influential laptops of all time in the MacBook Pro. That time is now consigned to the history books. As Apple moves forward, it believes that Steve Jobs' vision belongs in the past. That MacBook Pro is dead. It's Tim Cook's rodeo now, and there's a new flavor of MacBook Pro in town. Apple's current frame of reference is that it wants to not only push forward, but to pull its audience forward with it. This has created a relentless pace of updates, both in software and hardware. Keeping up with all of these changes can be a full time job. Tim Cook's assumption is that Apple's users want the best and only his team can offer that. So that means a hardware updates to squeeze every bit of potential from the future, and software updates that take advantage of the new hardware while culling away older features that are no longer 'on mission'. Taking a high-level view, it's clear that one belief is that mobile devices have had priority in Apple's thinking. The rise of the iPhone in popular culture is testament to that, but in the iPad Apple managed to launch one of the few massively successful tablets built around a mobile-focused OS. As the iPhone (and Android) rose up from the ashes of Symbian, Palm, and Windows Mobile, it needed a companion that could support it. From moving music and files, to backing up user data and allowing those all important software updates to be delivered, Steve Jobs' iPhone needed a powerful partner. And that partner was the MacBook Pro. Not only did the laptop offer everything that a consumer needed to make the iPhone sing, it was also the perfect tool to develop the all-important applications that would allow the smartphone platform to flourish. The iPhone was your mobile device suited for light work and entertainment, with the power and creativity on tap in the MacBook Pro back home. They were Butch and Sundance, they were Lennon and McCartney, they were Hitchcock and Scully. Then the iPhone started to take over in terms of sales and revenue. The role of the MacBook Pro began to change, and newly installed CEO Tim Cook made a choice. Mobile was the priority. The MacBook Pro was still a vital tool for Apple developers, but the shiny iPhone was the new world. Its Silicon Valley styled corporate interests could not ignore the growth of the iPhone both in unit sales and revenue being reported back to Cupertino. Here was one of Cook's significant decision. Back both flagship products, or allow one to have primacy? With the benefit of hindsight, it is clear that the iPhone stayed in the majors, while the MacBook Pro was sent down to the minors. The iPhone had a new companion, and it was called 'the cloud'. Cook set about building Apple's stronghold in the sky. Apple Music first lifted iTunes away from the desktop silo model to cloud-based storage, and then to a full streaming service. Office documents and online storage joined the media in the cloud, and the delights of recurring revenue helped boost the average revenue per user. No longer was Apple tied to unit sales, it could continue to generate revenue over the lifetime of a device. But what of the MacBook Pro? In essence, the full feature set of the standalone MacBook Pro of Steve Jobs was no longer needed. While a desk-bound solution was still preferred for developers, media creatives, and other roles needing large screens, physical keyboards, and computing power, a laptop for the 'smartphone first' generation growing up with the iPhone would need to have different design goals. These laptops begin to focus on being thin and lightweight, they needed to be fashionable, and they needed to work with the information that was stored in the cloud. Just as the modern iPhone requires connectivity (or a frequent connection to refresh the cached data) to work, the macOS family changed to follow that same goal. In essence the MacBook Pro has evolved from a standalone computer into a wannabe super-sized smartphone with a hinge and a physical keyboard. The recent public release of MacOS Catalina is one of the last major steps down this road. It ties the MacBook Pro (and the rest of the Mac family) tightly into Apple's cloud based services, notably with the new Music, TV, and Podcast apps. The ability to run a number of iPadOS apps makes it clear that the device is still seen as a Minor League player, but one that still needs to be available for certain parts of Apple's ecosystem. This is Tim Cook's MacBook Pro. At its heart, it is a device that supports Apple's future vision of streaming media and cloud based services, all generating revenue through user subscriptions to these services. It is a financial model that is echoed by many in Silicon Valley. Arguably the iPhone and the iPad are following the exact same business model, with the implicit assumption that Apple's hardware is little more than a key to access the online revenue-generating services. That's a vision that many of those living on the cutting edge of online innovation are happy with, but it does leave others behind. Pair up Cook's view of 'everything is online' with Apple's fascination of driving consumers forward through rapid software and hardware updates - it makes corporate sense that the MacBook Pro of yesteryear is no more and understandable that the MacBook Pro of today is a different beast. "Think different" is no more. Just "Think the same way" as Apple about the MacBook Pro and everything will be fine. |
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